Name/Business Name: Amanda Verhoeve Photography
What type of photography do you shoot? How long have you been in business?: I mainly shoot families, couples, seniors and specialize in equine photography. I opened for business in 2012 at 17 years old !
Where are you located?: Tillsonburg, Ontario, Canada
When did you first join the Kraft & Jute family?: I joined in late 2014 when I wanted to take my business to the next level for the 2015 season. Since using Kraft and Jute as my packaging, I have received nothing but compliments from clients. Most of them cut the boxes open from the side so they don’t disturb the decorations on the top!
Why do you feel that packaging is so important to your brand?: I LOVE packaging because it gives your clients a final “Wow!”. It’s a simple and easy way of showing your clients how much they are appreciated. Are they worth a paper envelope with a CD case inside? Or are they Kraft and Jute worthy? To me, the answer is clear. Imagine being in their shoes. They hired you for quality and class. And packaging their precious moments should be a representation of the importance of that time spent together.
Name your favorite Kraft & Jute packaging product that you can’t live without.: Oh my gosh, this is difficult. The presentation packet is probably my favourite because it’s unique, and I always struggle with how to make paperwork look nice. I thought it was impossible until I came across this neat piece of my packaging!
Best advice that you’ve ever been given in your photography career?: The best advice I’ve ever received is one I think often gets overlooked and that is to remember that you are your only true critic. There is one person who you should be comparing yourself to, and that’s the artist you were yesterday. As soon as you are willing to accept that success is not possible without hard work, brilliant things will happen and you will see your art literally get better before your eyes.
If you and your camera were invisible for one day, what would you shoot?: Hmm… I think I would go into the wilderness and shoot nature. Exotic nature. I’d get up close with creatures I’d otherwise be terrified to. Those shots would be unique like none other.
Tell us a story of something funny, embarrassing, or suspenseful that happened during a shoot.: I have one photo from a couples’ session that gets many comments on how beautiful the couples’ natural smiles are, and it’s true! Because of that, I get asked how I was interacting with them to bring out this natural beauty. I actually had nothing to do with it! I give all my thanks to the boyfriend, who ripped one a second before I hit the shutter! That laughing sequence is my favourite to this day.
Ever split your pants or get injured all in effort to capture that special shot?: I’ve never been injured, but once I was shooting at a horse farm and a horse in the paddock beside where we were shooting started going nuts galloping around and bucking. He got so hot-headed that he ran THROUGH a three-rail wooden fence. My client and I stopped shooting to catch this crazed horse and give him basic first aid. Then we went back to shooting like it was nothing! I guess he wanted to be the one in the spotlight!
If you were in a public area and everyone was skipping instead of walking, would you join the fun?: Oh my GOD, YES!!
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